Content Marketing

What Is Content Marketing? If you have a business and you are trying to attract clients, sales, or you are building your brand online you must consider Content Marketing. What is Content Marketing? Content Marketing is basically posting content on your Social Media Channels (Facebook, Instagram, Twitter, etc..), or sharing articles like this one, or stories on your blog. It can also involve webinars, podcasts, and giveaways. The great thing…

10 Social Media Tips For Small Business Owners

With the popularity of Social Media Sites like Facebook, LinkedIn, Instagram, and Twitter,  It’s no wonder that many small business owners would like to capitalize on some of these sites to promote their businesses.  In fact, you’re crazy not to post and engage from time to time on some of these sites.  Facebook now has close to 2 Billion Active users worldwide and even with the latest privacy scandal that…

Social Media as a Crucial Part of eCommerce

Social media networks are like a playground for grown-ups. Not only do we get to hear on Facebook from friends lost a long time ago, but we also post numerous photos of our pets on Instagram.  In time, the increase of social media has led to revolutionized buying methods.  Imagine you are bored scrolling your Newsfeed and all of a sudden you see on sale that new book you coveted. …

15 Ways To Market Your Business Online

If you currently own a business and you’re not marketing online or thinking about it then you probably aren’t reading this article.  Marketing online today hasn’t exactly changed the course of how we do business necessarily, but it has changed the way that we reach out to prospective clients and customers.  I personally, will not even visit a restaurant or a hotel without reading reviews online first.  This also applies…

5 Cost Effective Ways To Market Your Business Online

Let’s be frank! Online marketing is not easy. You’re spending money, time, and energy hoping that something sticks and that you hopefully become the next big thing or you get some ROI on your investment. What works for my business isn’t going to necessarily work for another. You have to be creative, diligent, and always be watching to see what is working and what isn’t. Not only is there a…

Why You Should Join & Post in Facebook Groups

Facebook Groups are a great way to connect with other like-minded people.  Whether you own a business or you’re an entrepreneur, you will want to be sure to join some relevant groups to your interests.  If you’re a social media manager you will want to join groups that are relevant to the clients that you represent. What exactly is a Facebook Group?  A Facebook Group is simply a group of…

Why You May Need To Pay for Your Post To Perform Well on Social Media…

Gone are the days of posting content on Social Media and having everyone see it.  Unfortunately, paid social media is now the name of the game.  In this latest article, I will explain why you need to consider throwing some ad dollars at your recent posts. What is posting?  In case you didn’t know that is simply a status update on a social media channel (Instagram, Facebook, Pinterest, etc..), otherwise known…

5 Reasons That Facebook is Good For Your Business

Facebook is still the reigning champion when it comes to Social Media Marketing.  I know it’s not quite as popular with the younger generations as Snap and Instagram, but with over 2 Billion active users worldwide it cannot be ignored.  Especially, if you own a business and are looking to take your business to the next level via Social Media.  Below I have listed 5 reasons why Facebook is a…